This working paper shows the results of three experiments aiming to understand the value of the process of making in products, meassured in WTP (willingness to pay).
Authors: Michael I. Norton, Daniel Mochon, Dan Ariely.
Year: 2011
Read paper
This blog documents and shares information about my research topics. It includes short introductions to books and papers, exhibitions and events reviews.
Irene Maldini. Researcher at Amsterdam University of Applied Sciences, Lectoraat Fashion Research and Technology and PhD Candidate at VU University Amsterdam.
